About Me
Hi, I’m Seher; a brand strategist and visual storyteller with roots in Istanbul and a home in Hamburg. I believe every brand has a story worth telling; one that goes beyond logos and colors and truly connects with people.

My Journey
My path has always been about stories — how we share them, how we see ourselves in them, and how they bring people together. Over the years, I’ve worked across branding, digital marketing, and photography, and I’ve seen how clarity and intention can transform the way a business shows up in the world.
I created Ibar Creative Hub to support small businesses and founders who want to define who they are and express it with confidence.

My Approach
For me, branding is more than visuals. It’s about aligning your message, voice, and design so your audience feels who you are right away.
I combine strategy, creativity, and storytelling to bring clarity and structure to every project, from your brand foundations to your visual identity and content.
Let’s Work Together
Whether you’re just starting out or realigning your brand, I’d love to help you bring your vision to life.